/MBA with Artificial Intelligence specialism

Provided by: Coventry University

Course Area: All areas

Course Code: Future Learn

Course Type: Masters (taught)

Start date: 20200914

Subjects: Artificial Intelligence

Price: Over £10,000

Delivery Method: Online

Course overview

Artificial Intelligence is increasingly applied to jobs that are traditionally done by humans. This degree is designed to equip you with the skills and knowledge needed to manage the complexity that comes from a more artificial intelligence driven world.


This pathway includes two artificial intelligence specialist modules and your project will also be in this field. There will be no reference to artificial intelligence on your degree certificate, however your transcript will show all the modules you took and the grades you received.


The course consists of three distinct but interconnected stages:


Certificate – The modern enterprise and business environment – how does it work?

The Certificate phase will develop a resource-based view of the business enterprise and examine how value is created, including the impact of the wider business environment on the enterprise’s value creation activities.


Diploma – Preparing for tomorrow – what needs to change?

In the Diploma stage the focus shifts to considering the manager’s role in the development of an enterprise in response to the internal and external context, to create sustainable value.


Masters – Management in action – bringing about change

The Masters phase of the programme will focus more specifically on AI technologies, their use in business management and their impact on the company and society. The emphasis will be on exploring, critically evaluating and applying a range of sector specific models and concepts within a practice setting.


The course will also support you in clarifying and developing your career goals and will encourage reflection on how they might be met.

Who is this course for

The MBA draws from your experience, ensuring that you are constantly applying theory to practice. It aims to enhance your capabilities to think critically, deal with ambiguity, and seek solutions to complex problems. You can develop core knowledge of business models and concepts, together with a strong understanding of processes and practices, in order to develop your leadership, financial and project management skills.

What will I learn

You will have the opportunity to develop a holistic view of how businesses operate, including the impact of the external environment. You will look at an organisation from a different perspective: the organisation as a learning entity made up of individuals, as a combination of inter-related processes focused on adding value, and as a financial entity focused on creating monetary returns.


You will focus on exploring the role of a manager as a strategic leader and the role managers play in organisations to develop and adapt to environment changes. As part of this course, you will be required to develop approaches and solutions to work-based problems, which are both innovative and creative, and to expand on your entrepreneurial abilities in your professional practice.


This course will also focus on exploring and developing sector and role specific knowledge to support your career growth and future aspirations. It aims to enable you to gain a critical awareness of the latest problems, current and emerging trends in artificial intelligence for business management. You will explore how AI technology can be used to create revenue and generate new business opportunities, with the aim of helping you become a leader in the modern business world.

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